CNN Slammed Into A Brick Wall Named Joe Rogan And Promptly Imploded
The network has been in disarray since it waged war on the popular podcaster. In my opinion, the hit job on Rogan's use of ivermectin to treat his Covid diagnosis marked the last straw for CNN.
I started out 2022 by predicting that the mainstream media was in the midst of losing the fight of its life at the hands of popular podcaster and comedian Joe Rogan. I then discussed the topic and my reasoning for an hour on a podcast with independent journalist Ivory Hecker.
No media outlet has proven me right this year quite like CNN has.
Through honest and open dialogue, often in good faith and jest, Rogan has earned himself innumerably more viewers than almost all outlets in mainstream media on both sides of the aisle. He officially started putting the screws to the mainstream media, in my opinion, when he refused to settle for the “company line” on Covid, dutifully peddled by Dr. Anthony Fauci and various government regulators, and welcomed alternative points of view on treatments, lockdowns and how the world was handling the pandemic.
I wrote back in January that I thought it was the invitations Rogan extended to iconoclastic guests, like Dr. Robert Malone, M.D., that officially marked the beginning of the end the “official” Covid narratives going unquestioned. I predicted that Rogan’s willingness to have an alternative dialogue would force the mainstream media to eventually fall in line, and would throw a wet blanket over the “journalism” of parroting whatever “the science” dictated was objective truth that week.
“For 2022, I’m gonna make a bold prediction. The media, and maybe even politicians, are going to start to realize that the narratives that they have been pushing with regard to Covid, lockdowns, vaccinations and our economy are no longer being accepted at face value by their viewers,” I wrote in January.
“The same capitalistic engine keeping Joe Rogan on the air is going to force the change in legacy media. While they may not correct themselves totally or do a full 180°turn, they will fall in line behind those breaking new ground in the space - content creators like Rogan - and they will start to commit more to reason and less to political narratives.”
Nine months later, CNN stands as a shell of its former self, with several personnel including Jeff Zucker, John Harwood and Brian Stelter either resigning or being cancelled, other anchors like Don Lemon being demoted, the company’s CNN+ streaming platform discarded as an abject $300 million failure, and the network desperately trying to adopt a business model that can cauterize the open wound of defecting viewers.
Or, as Sean Hannity put it:
Lo and behold, The New York Post summed up the pivot (or as I called it, the ‘falling in line’), as follows:
“[Chris] Licht, who has been at the helm of CNN for a few months, has been given a mandate by his corporate bosses at Warner Bros. Discovery to steer the cable network away from opinion-based programming and more toward hard news.”
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